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04-13-2005
The Landmark "in vogue"

Since its inauguration on the 1st of March, the Olympic Landmark Exhibition has welcomed more than 15,000 visitors. A symbol of "L'Amour des Jeux", the site in the Batignolles quarter, marks the location of the future Olympic Village if Paris is chosen to host the Olympic and Paralymic Games in 2012.
 

The Olympic Landmark is a 75-meter vertical structure decorated with ten inflatable rings.
(© J.P. Hugron - Paris 2012)
 
- The Landmark Installation, Portfolio
The unique Paris 2012 display has welcomed up to 300 people per week day, and an overwhelming 1000 visitors over week-ends. Guests marvel at the amazing Olympic Landmark, a physical representation of "L’Amour des Jeux" and enjoy participating in the interactive display of Paris 2012’s plans for the Olympic and Paralympic Games.
 
Philippe Baudillon, CEO of Paris 2012, said: "The Paris 2012 bid is based on the unanimous support from the French people. The enthusiasm of Parisians and tourists from all around the world for the Olympic Landmark and exhibition underlines one single reality: people are eager to discover how a Paris Games in 2012 would change the face of the city for ever".

INFORMATION
Paris 2012 exhibition open until July 6, 2005,
Free entrance
Address: 147 rue Cardinet – 75017 Paris
Metro: Brochant line 13 or Rome line 2
Tuesday to Friday from 12pm to 6pm
Saturday and Sunday from 11am to 6pm

The Olympic Landmark is a 75-meter vertical structure decorated with ten inflatable rings (10 x 5 meters each), five of which sport the Olympic colors, and when lit from the inside, the French Amour des Jeux illuminates the City, visible from up to ten kilometers away.
 
At the foot of the Olympic Landmark, visitors have also explored the Paris 2012 Exhibition, a public, interactive and educational exploration of the Paris 2012 bid project. The free exhibition includes both outdoor and indoor activities:
 
• photographs displayed on sails and banners showing various Paris 2012 competition venues and featuring the athletes who support the Paris candidature;
• interactive sound boxes replaying the greatest moments of the 2004 Athens Olympics;
• a 30-meter athletic track allows visitors to measure their performance against that of the Olympic champions through an ingenious system of flashing lights;
 
On venturing indoors, visitors discover:
• a live video broadcast of Paris from the top of the Olympic Landmark through two cameras that visitors can operate themselves;
• the Batignolles Quarter exploring its railway history and offering a photographic retrospective of the building of the Olympic Landmark. It also brings to life its future as the Olympic and Paralympic Village, through a 15m² model, and the residential Olympic Quarter, offering architectural projects, multimedia displays and photographs.
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