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Increasing business support for Paris 2012

Carrefour, a major international French company has signed up to support Paris 2012, bringing the sponsorship budget to more than 15 million euros.

The press release (Doc - 44Ko)
Paris, June 16, 2004 - Carrefour, the world’s second largest retailer, has just joined the Paris 2012 Corporate Club, the club of private partners supporting the organisation behind the Paris Bid to host the Olympic and Paralympic Games in 2012.
The commitment of this powerful partner brings the number of French-owned major international companies that have pledged their support for Paris 2012 to eleven.
15 million euros has already been raised as income for the Bid Committee through the Paris 2012 Corporate Club.
Philippe Baudillon, Chief Executive Officer of Paris 2012 commented: “We are delighted that such an international leader like Carrefour has decided to support our Bid. The strong will and commitment of the French business community is key to our success in the race to host the Olympic and Paralympic Games in 2012. With 11 major international companies already by our side, we are confident that we have strong assets. Beyond their financial involvement, these 11 companies bring their technical expertise to the Candidature File that we will deliver to the IOC in November 2004. Our next step is to widen the network of companies supporting our Bid, including Small and Medium sized enterprises.”
Daniel Bernard, Chief Executive Officer of Carrefour added:
“With 10,500 stores in 29 countries, our Group is part of the daily life of millions of consumers around the world. As the leading French and second global largest retailer, team spirit is part of our values and we take great pride in being fully involved in such a prestigious competition. We are excited to support Paris 2012 and the Bid of the whole nation. We now look forward to sharing our love of the Games and our Olympic dreams with the world”.


The Paris 2012 Corporate Club is an association of leading French businesses created on 2 March 2004 to support Paris 2012 Bid, chaired by Arnaud Lagardere.
The purpose of the group is to demonstrate that the French economic community is motivated and fully committed to help Paris win. The Paris 2012 Corporate Club members intend to mobilize their 720,000 employees around the world to support the Paris Bid internationally.
The mission of the group is also to develop specific initiatives to mobilize French companies of all sizes, from SMEs to large corporations listed on the French Stock Exchange, and to encourage them to bring financial, technical and/or logistical support to Paris’ Bid.
Eleven companies have already put their weight behind Paris 2012:
• Accor - the European leader in hotels and associated services;
• Bouygues - a diversified industrial group with interests in telecoms, media, construction and public utilities;
• Carrefour - the second global largest retailer;
• Crédit Agricole - retail and corporate banking;
• EDF - electricity utility company of France, and one of Europe’s leading energy providers;
• France Télécom - one of the largest telecommunications operators in the world;
• Lagardère  - leading French media and high-technology company;
• Renault - automobile design, manufacturing and financing;
• RATP - Paris’ public transportation system;
• Suez  - worldwide industrial and services group;
• Vedior Bis - temporary employment agency
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